S-E-O & Co.

Das Attribut rel= beschreibt die Beziehung zum verlinkten Dokument, welches im href-Attribut festgelegt ist. Mit “Nofollow” wird erreicht, dass der Inhalt der verlinkten Seite vom Bot nicht in den Index aufgenommen werden soll. Einfacher gesagt: Der Link wird “entwertet”!

Das Search Engine Journal hat nun mit einigen Myhten und Halbwahrheiten rund um das Thema Nofollow aufgeräumt.

Ergebnis

• Der Google Bot verfolgt Nofollow Links nicht
• Yahoos Spider folgen Nofollow Links, werten diese aber nicht als Backlinks
• Ask unterstützt das Nofollow Attribut nicht, wertet Links als positive Backlinks

Achten Sie also stets darauf, wie Ihre Domain verlinkt wird! Um eine Verlinkung zu überprüfen, rufen Sie einfach in Ihrem Browserfenster den Quelltext der Seite (unter Darstellungen in der Menüleiste) auf und suchen nach Ihrem Link!

Das könnte dann in etwa wie folgt aussehen:

Guter Link

< a href="http://www.nxplorer.net/blog/2007/04/harte-fakten-zu-nofollow/" title="Harte Fakten zu Nofollow" target="_blank">Nofollow< /a>

Böser Link

< a href="http://www.nxplorer.net/blog/2007/04/harte-fakten-zu-nofollow/" rel=”nofollow” title=”Harte Fakten zu Nofollow” target=”_blank”>Nofollow< /a>

Frank Helmschrott hatte sich bereits Anfang des Jahres mit dieser Thematik beschäftigt und in seinem kleinen Nofollow Report erstaunliches an’s Tageslicht gebracht!

Thomas hat mich in seinem Affiliate Marketing Blog auf eine interessante Toolbar Extension für den Firefox aufmerksam gemacht.

Mit Search Status kann man sich nicht nur den aktuellen Alexa Rank (Traffic Maßstab) und den Google Pagerank anzeigen lassen, es markiert auch mit der Funktion “Highlight Nofollow Links” automatisch alle Links einer Seite, die mit einem Nofollow-Attribut versehen sind.

Die “Google Web History” ermöglicht dem Suchenden seine eigene Datenspur zu verfolgen.

Dabei lässt sich der volle Text der besuchten Seiten betrachten und durchsuchen – einschließlich der Google-Suchanfragen, Webseiten, Bilder, Videos und Nachrichten. Außerdem lassen sich die Web-Aktivitäten bearbeiten und jederzeit Details der Web-Geschichte entfernen.

Aus SEO-Sicht durchaus bedenklich, denn – abhängig von der individuellen “Such-History” – wird die gleiche Suche, zwei unterschiedlichen Personen nicht mehr das gleiche Ergebnis liefern.

Google verspricht, die Datenspur nur zu indizieren, wenn man die Google Toolbar installiert hat und das Feature “PageRank” aktiviert ist:

Um die von Ihnen besuchten Webseiten in Ihre Web-Historie aufzunehmen, müssen Sie die Toolbar installieren. Akzeptieren Sie während der Installation das PageRank-Feature, das Informationen über die von Ihnen besuchten Seiten an Google schickt.

Um dieses Feature nutzen zu können, muss man sich zusätzlich mit einem Google Gmail-Account anmelden. Wer hier dauerhaft eingeloggt ist, sollte sich nicht wundern, wenn die häufig besuchten Webseiten künftig noch öfter unter den Suchergebnissen zu finden sind.

Schön, dass es dazu schon lange eine smarte Alternative gibt: Die Chronik in der Sidebar des eigenen Browsers!

Freie Schriften stehen bei Webdesignern & Co. hoch im Kurs. Deshalb – Liebhaber der Typografie – aufgepasst! Das Smashing Magazine stellt nun als “Quelle der Inspiration” ein frei verfügbares Fonts Cheat Sheet zum bestaunen bereit.

Dieses soll in Zukunft regelmäßig aktualisiert werden. Einen Blick in die Free Fonts Section sollte man auf jeden Fall riskieren, dort befindet sich eine wirklich tolle Auswahl an erstklassigen Fonts.

Link zur Seite: Smashing Magazine

Add Your Own Headers
This plugin allows you to add tags to the header of an individual page or post such as custom meta tags, external style sheet links, or embedded style tags.

Add Meta Tags
Adds the Description and Keywords XHTML META tags to your blog’s front page and to each one of the posts, static pages and category archives.

aLinks
Takes a set of phrases you commonly use and turns them into links whenever you include them in a post, but really it’s much more than that!

All in One SEO Pack
Creates META tags from your categories and excerpts. Also optimizes your post titles.

Another Title
Rewrites your single post titles on the fly, removing redundant stuff like Blog Archive.

Another Wordpress Meta Plugin
Lets you define META keywords and description for every post and page.

AutoMeta
Automatically generates and publishes Technorati Tags and Meta Keywords based on the content of your post.

Category Tagging
Provides a tag cloud and related posts.

Bunny’s Technorati Tags
Bunny’s Technorati Tags provides you with template function to easily display Technorati tags for your posts.

Clean Archives
Designed to display your archive listings in a clean and uniform fashion.

Creative Commons Configurator
Lets you set a CC license for your blog and set options to include licensing info in the blog header (RDF metadata), after the post’s body (HTML) and in the syndicated content (Atom, RSS2, RDF) through the CC RSS module.

DoFollow Plugin
Strip off “nofollow” tag from comment URLs

Head META Description
Automatically add a meta description tag to posts, Pages, categories and elsewhere on your blog.

Jerome’s Keywords
Associate keywords with your posts.

Related Posts for Jerome’s Keywords
This Plugin uses Jerome’s Keywords and presents related posts according to the tags (keywords) of the current post.

Jerome’s Keywords Manager
Manage keywords entered via Jerome’s Keywords.

Landing Sites | Landing Sites (German)
Showing reffered visitors from search engine related posts to their search on your blog.

META Relationship Links
Adds start, first and last relationship link tags to your blog, as well as previous and next for individual posts.

Nofollow Case by Case Plugin
Nofollow option for single comments.

o42-clean-umlauts
German “Umlaut” converter for permanentlinks.

Permalink Redirect
Replies a 301 permanent redirect, if requested URI is different from entry’s (or archive’s) permalink. It is used to ensure that there is only one URL associated with each blog entry.

Simple Tagging
Another Tagging Plugin which provides the best features of UTW and Jerome’s Keywords and additional features like type-ahead, related posts, etc.

SEO Title-Tag Plugin
Allows you to do just that, but there’s more…!

Ultimate Tag Warrior
Allows tagging posts in a non-external-system dependent way; with a righteous data structure for advanced tagging-mayhem.

SEO-Plugin for WordPress
Creates META tags from your categories and excerpts. Also optimizes your post titles and many, many more!

Kategorien

• Administration
• AdSense
• Kommentare
• Anti-Spam
• Design
• Post
• Statistik
• Seo

Akismet Spam Count
Akismet Spam Count retrieves the number of spam messages Akismet has caught. Akismet is required in order to use this plugin.

Another Wordpress Tracker Plugin
Just insert your tracking code in your admin panel under options and you’re done. Supports Google Analytics and others.

Awstats Plugin
This is a simple plugin that retrieves information from Awstats log files. It provides template functions for including this information on your WordPress site.

Backlinks
Draws a graph over how the number of incoming links (thus the name “Backlinks”) to your blog grow over time using the MSN Search API.

BlogStats PCC
Displays the total number of blog posts, comments, categories, pages, users, and other stats from anywhere within your blog. One file, easy to use.

Counterize II
Simple counter-plugin – saves IP, timestamp, visited URl, referring URl and browserinformation in database, and can display total hits, unique hits and other statistics in WordPress webpages. Admin-interface available with detailed information.

FireStats
FireStats is designed to show you only what matters to you. you can filter any noise and see what really counts.

Google Analytics
Add Google Analytics to your blog without writing a line of code.

Google Analytics and Feedburner Reports for WordPress
Adds a Reports tab to your WordPress admin area which will then generate a 7 day traffic summary based on your Google Analytics and Feedburner profiles.

Google Analytics – Semiologic style
The Google Analytics (Semiologic style) plugin lets you easily add Google Analytics to your blog. It will be useful to anyone who is looking for a decent stats tool for his or her blog.

iMP Download
Download manager for wordpress user featuring download count, force download, quicktag, etc.

ImageCounter
Generates an image using another one that the user selected to be used as as background.

MengTracker
MengTracker is a click-tracking system for WordPress. It shows the links clicked by your visitors, the exact clicking place of the links (page and region of your site), and the clicking time with pretty charts.

Semmelstatz
Records IP, timestamp, visited URl, referring URl, unique hits and other statistics. Admin-interface available with detailed information.

StatCounter for WordPress
Will add StatCounter’s invisible counter code to the footer of each page of your WP site.

WP-OnlineCounter
Count your currently online, maximum concurrent and total visitors.

Kategorien

• Administration
• AdSense
• Kommentare
• Anti-Spam
• Design
• Post
• Statistik
• Seo

Post Formatting

ALEW – advanced layout plugin for WordPress
A set of functions that gives you a greater control over some layout features in WordPress.

aLinks
Takes a set of keywords you commonly use, and automatically turns them into links for you.

Avatar Popup
Generate a (pure CSS) popup from email addresses (or associate it with any text or link you want), popup containing either an image of your choice, or the associated Gravatar.

Exec-PHP
Allows tags inside your Wordpress posts and executes the code inside of it just like you normally write and run code inside of any PHP file.

Kimili Flash Embed
Provides a simple to use WordPress interface for Geoff Stearns™ excellent standards compliant Flash detection and embedding JavaScript.

Inline Ajax More
Automatically turns every “more-tag” in posts into Javascript that displays the hidden content inline using AJAX.

iMP Limiter
Limit number of character or word on the content.

Linknotes
Add Linknotes (hyper-linked footnotes) to your posts.

PHP Exec
Lets you embed dynamic PHP code in posts. Similar to the RunPHP plugin.

Post Tools
Post Tools is a WordPress plugin that gives you dozens of ?tags? that you can use in your post to do fun and interesting things, like inserting a Flash MP3 player, running PHP code in post, displaying your visitor’s name, password protecting etc.

RunPHP Plugin
Allows you to mix PHP code into your posts.

StripTease
Strips the fragment identifiers from WordPress’s default teaser links so that they link to full posts instead of jumping straight to the unread text.

Wikify Plugin
Provides links from CamelCase words in a post into a wiki.

Wikipedia-NoFollow
Adds a rel=”nofollow” to all outgoing links to Wikipedia.

Yahoo/MSN Messenger Style Smileys Plugin
Use Yahoo or MSN Messenger style instead of the built-in WordPress smilies.

Post Editing

Edit ‘n’ Place
Allows you to edit your blog post inline.

Flickr Post Bar
This WordPress Flickr Post Bar plugin very simply allows you to easily insert your Flickr photos into your blog posts.

I’m feeling Lucky
A quicktag to put in links to Google’s top hit for text that you select.

JÄÅ Preview
Allows you to see the real preview of your post.

Linkifier
Add links to posts easily by enclosing names of friends or categories in {}.

MiwaEditorMu
Replaces the wordpress tinyMCE editor with the full tinyMCE editor of moxie Code.

Related Post Link
This WP plugin allows you to create related entries to your post.

Search and Replace
Allows you to search and replace text across all your posts.

WordPress search and replace
Lets you search and replace text in posts using Perl-compatible regular expressions.

WYSIWYG
This plugin replaces the default Wordpress wysiwyg(what you see is what you get) editor with a more advanced version.

Miscellaneous

Category Tagging
Provides a tag cloud and related posts. When using this plugin, you can use the WordPress’ categories as tags — no additional tagging plugin is needed.

Digg This
Detects incoming links from Digg.com to your WordPress post and automatically display a link back to the Digg post so people can Digg your story.

PodPress
This plugin makes it super easy to manage a podcast within WordPress, and it handles all the iTunes settings and enclosure tag support (the build in support in WordPress is flaky, this plugin solves it).

Kategorien

• Administration
• AdSense
• Kommentare
• Anti-Spam
• Design
• Post
• Statistik
• Seo

Styles

CSS AJAX Switch
Aallows for CSS switching without any reload. It stores the selection for future visits, includes an admin panel, widgetized and easy to implement.

Filosofo Highlight Current Category
Add a class to the category link to highlight the category under which you’re currently browsing the archives.

Lightbox 2
Plugin used to overlay images on the current page into neat Javascript-powered overlay popups.

ThemeSwitcher
Theme Switcher allows your readers to switch among installed themes.

Skinner
Add Skin selection and editing capabilities for Skinner compatible themes.

Kalender/Events

Peter’s Date Countdown
A user-friendly management page allows you to add, update, and delete dates to countdown.

This Day on Wikipedia
Creates a date-based Wikipedia link in your sidebar.

Upcoming Events
This plugin can take iCal feeds from multiple sources and aggregate them all into a single list of Upcoming Events.

Navigation

Breadcrumb Navigation XT
Adds a breadcrumb navigation to WordPress to show the visitor’s path to their current location.

Digg Style Pagination
Adds a Digg style pagination.

Dean’s Permalinks Migration
With this plugin, you can safely change your permalink structure without breaking the old links to your website and even doesn’t affect your search engine rankings.

IMM-Glossary
This plugin creates a glossary of terms and automatically links terms within posts to their entry in the glossary.

Link Indication
Applies CSS class attributes to the links (anchor tags) in your posts, pages, and optionally in your comments.

Pagebar
Adds a nice page bar for selecting indivual pages instead of just the previous or next page.

Page Link Manager
Plugin to exclude pages from site navigation.

Paged Comments
Split comments across multiple pages.

Sticky Menu
Lets you create custom menus that link to any pages, posts, categories, etc., or any URLs exterior to your site.

WP-PageNavi
Adds a more advanced paging navigation your WordPress blog.

Miscellaneous

Get Author Profile
Lets you manually access an author’s (i.e. user’s) profile.

Kategorien

• Administration
• AdSense
• Kommentare
• Anti-Spam
• Design
• Post
• Statistik
• Seo